Meta launches Threads app as it looks to take on Twitter

Updated on July 6, 11:05

By Digishaz

Meta launches Threads app as it looks to take on Twitter

Threads app by Meta Instagram

A day earlier than anticipated, Meta's Threads app launched, providing billions of users with an alternative to Twitter amid rising annoyance with the Elon Musk-owned social media platform.

Originally scheduled for release at 10 a.m. Eastern Time on July 6, Threads was moved up by the firm on Wednesday to 7 p.m. Eastern Time on July 5.

Users can publish messages on Threads app, which resembles Twitter in appearance, reply to other user's Following the release of Threads, Meta founder and CEO Mark Zuckerberg wrote on Instagram, "Our vision is to take the best parts of Instagram and create a new experience for text, ideas, and discussing what's on your mind." "I'm thankful to all of you who have been a part of Threads since day one, and I believe the world needs this kind of welcoming community." posts, and like or repost messages. Additionally, the service allows Instagram users to follow the same profiles on Threads, which may help individuals gain more followers.

A few social media users referred to Threads as a "Twitter killer" in the days before its launch because they believed that some Twitter users would switch to the new app. Elon Musk, the CEO of Twitter, last week throttled the number of tweets that non-paying users are able to access per day, prompting some users to voice their displeasure with the latest adjustments.

Since Musk acquired Twitter last year, there has also been a rise in hate speech on the social media site.

According to Mike Proulx, vice president of the tech research firm Forrester, "Meta is banking on a moment in time midst peak Twitter frustration."

What is Instagram Threads app?

Threads is an app from Instagram where you can post threads, reply to others and follow profiles you're interested in. Threads and replies can include short pieces of text, links, photos, videos or any combination of them.

How do I create a thread account?

1) Download the Threads app from the App Store (iPhone) or Google Play Store (Android).

2) Once the app is installed, tap to open it.

3) Tap Continue at the bottom.

4) Select whether you want to have a public or private profile at the top, the tap Continue at the bottom.

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